Sugary Drinks are often loved by and readily available to children. In Virginia, 33% of 5-19 year olds consume at least one sugar-sweetened beverage every day. Drinking one or two sugar-sweetened beverage each day increases a child’s risk for type 2 diabetes by 25%.
To address this, Fit4Kids, the Richmond City Health District, Richmond Public Schools and NextUp teamed up to launch, SipSmarter, a campaign to promote healthy hydration amongst middle school students.
As a part of this initiative, hydration stations were installed in all seven RPS middle schools (Albert Hill, Binford, Boushall,Elkhardt-Thompson, Henderson, Lucille Brown, Martin Luther King Jr.) where students can fill up their SipSmarter Water Bottles , hands free! In addition to this, students are being educated on the benefits of water via Next-Up Programming and RPS Athletics Program through youth-friendly messaging, led by their peers!